We live in a digital world where everything happens online observed by Bahaa Abdul Hadi. People use the internet to communicate, carry out transactions online, and even for their work. In such a situation, security is vital. Customer identities need to be secured to prevent misuse. We discuss how to secure customer identities in the digital world.
What is digital identity?
Digital identity refers to the identity of an individual online. It refers to the profile of the individual, their user name, password, history of transactions, search histories, and other details. The digital identity is the basis for identifying a person online and authenticating them so they have access to data and apps.
Digital identity is important today because of the vast amount of time people spend online. People work on apps and other software where their identities are used. Secured digital identity is important to ensure privacy of individuals. It also ensures higher level of security.
Why secure customer identities?
If you are running a business, then your customers will be connecting to you either through an app, website, or other digital media. Their digital identity will be recorded and available with you. This is customer data that you must safeguard. It is not only a legal requirement, but something customers expect. In many cases, certain financial details and other personal information may be available with you.
You must safeguard this information along with the customer’s digital identity. The following tells you why this is so important:
- You must have a secured system and protecting customer identity is the base for such a system.
- It allows you to prevent fraud and cyber crime activities. Such activities can be damaging.
- You must secure customer identity to ensure a greater level of trust. If you have a robust system for securing identities, then your reputation is enhanced.
- It is legally required that you secure customer identities. You need to do it to comply with laws and regulatory standards.
How to secure customer identities?
- Have a strong protocol for authentication. Use multifactor authentication and biometrics to create the most secure system.
- Ensure strong passwords are created wherever you use passwords. Have a password policy and keep your customer updated about it.
- Use software solutions for identity management and access control. It makes your work easier and is convenient for your customers.
- Your system must not only secure customer identity, but it must also ensure convenience.
The article has been written by Bahaa Abdul Hadi and has been published by the editorial board of www.identityherald.com
